Blog

Crafting the perfect property description is… an art. To paint with words all the beautiful things about a house is easy when the house has many beautiful things. But sometimes it’s harder to find the gem beneath the dirt. And then polish it to such a shine that no one notices the dirt. There are ways. Sometimes it’s not what we say, but how we say it that matters…

*

***

*

What You Won’t Ever See:

Tiny, windowless hut. Poor lighting, roof may leak.
Little room for expansion, but at least it’s cheap!

What you would see: 

Affordable starter! Cozy home with a beautiful yard.
Opportunity to increase value.  Prime location.
Won’t last long at this price!

*

***

*

What You Won’t Ever See:

Abandoned cabin. Features one straight fence.
Overgrown yard. Roof issues. Perfectly suited for demo.

What you would see: 

Little house on the prairie!  Rustic log cabin
boasts hand-hewn timbers. Fenced, treed yard.
A handyman’s retreat!

*

***

*

What You Won’t Ever See:

Floating picnic table. Features roof and flag pole.
No oars. No motor. Must be moved.

What You Would See:

Rare offering! Bohemian houseboat now available.
Vessel features solid wood construction. Newer roof and flagpole.
Simple floor plan allows room to grow.

*

***

*

What You Won’t Ever See:

Prison-like brick cube. Features creeping moss.
Freshly painted-over windows create a sense of mystery.
Dual chimneys reminiscent of German labor camps.

What You Would See:

Own your very own castle in the country!
Turn of the century cobble stone beauty features
solid construction,  some recent paint, and two fireplaces.

*

***

*

What You Won’t Ever See:

Attention carnies! Circus themed party house just for you.
Complete with fun house mirrors. Features colorful row of beehive holders.

Calling all artists! This whimsical haven
features turn of the century shutters, wood heat
and a whole lot of bling.

*

***

*